Our Coaches


Paul Sanneman

Paul Sanneman is the founder of Dream Business Coaching. He has founded several business coaching companies in the past 30 years and coached more than 400 companies. Dream Business coaching is the product of this experience and his most profound inspiration.

Paul has dedicated his life to coaching and believes it is one of the most important relationships for a business owner. His passion for helping clients to make more money in less time and have more FUN, makes him one of the leading business consultants in the country.

He has co-founded several businesses including GreenLivingIdeas.com, Pacific Mortgage Consultants, Companity.com and realtimepublishing.com. In each case he has either retained equity or sold the business for a profit. He is also cofounder of the popular worldwide business podcast BusinessSuccessTips.com.

Paul holds a Bachelor’s Degree in Political Science and a Master’s Degree in Education. He studied metaphysics as a post graduate and has created and attended numerous seminars in personal growth and business success over the years.

Check out Paul’s latest album with the Beach Road Band, Mostly for Kids


Ed Earl
Dream Business Coach

Ed Earl combines over 25 years of experience in construction along with an MBA degree from Stanford University to provide exceptional business coaching to contractors and others in the construction industry. Ed runs a Construction Project Management firm in San Diego providing Owners Representation services for homeowners on a wide range of projects, from coastal remodels to a 27,000sf estate home which took 5 years and $25M to build.

Ed has worked with a wide range of contractors on these projects and has learned what makes a contractor effective and successful. Ed utilizes a Cloud-based construction project management system, along with proven communication and coordination techniques that enable him to manage his projects effectively and efficiently. Ed shares all of this experience and expertise with his construction coaching clients to make their businesses more profitable and more enjoyable.

Ed has developed a unique approach he terms ‘Collaborative Construction’ which enables contractors to develop lasting relationships with architects and clients, thus avoiding having to settle for competitive bid jobs. Ed has developed effective techniques and systems to implement this approach which he shares with his coaching clients. Ed has made several presentations on Collaborative Construction and has incorporated this approach on a wide variety of his projects including a straw-bale nunnery residence at a Buddhist monastery to a safari camp rebuild project in Botswana.

David Lupberger
Dream Business Coach

David Lupberger draws on more than two decades of experience in the residential remodeling field to work with remodelers in developing proven business systems. Through his work in the remodeling industry, he hopes to redefine the way the remodeling industry operates so that the trust between quality Remodelers, their customers, suppliers, and trade contractors can be leveraged and improved.

Lupberger has been involved with custom home building and remodeling for over 20 years. After moving to the Washington DC area in 1988, he practiced high-end residential remodeling and focused on delivering the highest quality service to his clients. Over 90 percent of his work came from repeat and referral business, demonstrating the trust he developed with clients.

That experience in managing customer expectations led him to write a book called, Managing the Emotional Homeowner, which has become one of the bibles of the remodeling industry and helped hundreds of remodelers improve the level of service they provide clients.

Lupberger believes fervently that the best customer service only comes when a remodeler can deliver consistent results, which happens only with proven systems. He spent nearly 4 years writing the Remodelers Turnkey Program. This series of manuals is a basic how-to text on running a remodeling company. He recently authored the Home Asset Management Plan, a business system showing contractors how to implement a “client for life” program with their homeowner clients.

In 2004, Lupberger got to move back to Colorado, where he spent the first 30 years of his life. From his base in Colorado, he now consults with both Remodelers and industry manufacturers such as General Electric to maximize customer service relationships between all the industry partners. He travels extensively, speaking to thousands of remodelers across the country and is a regular on the seminar series at national trade shows. He has also written columns for Professional Remodeler magazine.